Marketing in the 21st Century is a complicated process. Blogs, SEO Services, and other types of marketing will always retain their particular benefits. Still, if you want your website to have that extra zest to it, there’s nothing better than an Animation Video.
Initially, explainer videos were essential for businesses with complicated service models, like tech startups and SaaS firms. Often presenting complex, modern solutions to different problems, these companies could use explainer videos to explain the scope of their services easily.
Today, however, Animation Video choices have become one of the best steps to reach a larger audience in the current marketing scene. After all, the reason for their popularity is simple but effective: most people would rather watch a short informational video than read a lengthy blog.
Everybody from Architects to Chemical Engineers and even private medical practices can use explainer videos to make clients understand what separates them from their peers in the field. While having an animated video made can sometimes be expensive, it’s well worth the investment most of the time since it’s made directly to reach more customers.
A lot of people end up asking what makes explainer videos one of the best outreach methods. Consult the list below to know more about the best reasons to use explainer videos:
It’s no secret that eventually, every single industry will have to adapt to online marketing. Industries that haven’t adopted practices like Explainer Videos can use them to provide a better overview of their products and services.
The true extent of the utility of Animated Video often goes unrealized by a lot of people. These videos aren’t just good at explaining what tech services are but can be used by doctors to showcase their services or even real estate agents to showcase their best deals on properties. Look at the guide below to know more about 5 industries that must have animation video:
It’s common for clients and customers to feel like they don’t know what’s happening to their money once they deposit it at the bank and make the appropriate choices. Transparency problems can prevent people from reaching out to different banking institutions that don’t provide in-depth explanations about what’s happening with their money. But, in reality, investment and banking processes aren’t that easy to explain in words.
This is where explainer videos come in. These inexpensive, easy-to-acquire videos can tell a meaningful story within minutes and give clients a basic understanding of the different ways you can manage their money. The videos themselves can be on many other topics, like the different types of accounts one can make, or even an introduction to the various people dealing with the customer’s money.
Explainer Videos even build a fundamental emotional investment with the client, making them interested past the welfare of their money.
The online marketplace is not only the most extensive customer base that you can reach; it’s also the easiest. This stands even truer for real estate. Instead of going on a day-long tour of houses, you can check out hundreds of properties from the comfort of your house.
Animated video isn’t just a good idea for real estate agencies. It’s almost a necessity. Most of the time, people will prefer accessibility and ease of use to details, meaning an explainer video that can get them invested in your agency is a much better choice. Content choices are almost unlimited since many people don’t know a lot about the real estate field. You can have videos on topics like:
Possibly one of the biggest unexplored opportunities for animated video applications on the Internet, the Medical Services field is perfectly set up to take full advantage of the need of the hour: transparency. People worldwide demand more transparency in their services, and even the most straightforward medical procedures have hundreds of content applications.
A popular option would be making a short Animation Video about individual procedures and operations. These would need to be kept short to retain cost efficiency but can be long enough to explain both the benefits and risks behind the medical procedure. On the other hand, you could also take advantage of the need for comfort. People want to be assured that their doctor cares about their well-being, and you can accomplish this with an introductory video to the professionals handling their care.
Suppose you’re an industrial manufacturer that makes…say, processed fossil fuels, or maybe you deal in natural gas, a fuel source that a majority of the world doesn’t trust. You can have blog after blog out on your website, but in reality, people aren’t going to take the time to read a lengthy blog when they’re already biased against you. Instead, take advantage of the methods available today and get an animated video up on your website.
Content options range from dispelling common myths about the industry to introducing your product and even educating people about why your product is superior or more environmentally friendly when compared to the competition!
The intuitive idea is to take a guided tour of non-secret areas of your factories. Familiarity and transparency are the two key factors that help dispel personal bias against something we don’t know a lot about.
Non-Profit Organizations always set out to do things, but a large number end up short of their goal because of one key fact: a lack of attention paid to them. Your goal could be something as immediate as helping starving people get something to eat or something long-term like saving the planet from pollution. Regardless of your goal, the fact stands that you have an audience ready and waiting to listen, making it all the more important to have a message that makes an impact. And what better way to impress your audience than a clear, concise video that talks about your specific goals and the steps you’re taking to achieve them?
Using animated video to make your business thrive is a good idea if you want to increase your customer outreach and educate people about your products and services. These 5 industries were simple examples of the different applications that Explainer Videos can have for today’s companies. If you hire a reliable Animation Video Service to make your explainer videos, you can easily reach thousands of people worldwide with the message in your animated video choice!