Creating training videos is one of the most accessible and efficient forms of information consumption. Training Videos are offer support to your employees and customers alike.
Did you know, as per our research 98% of respondents think that video is quite crucial for their organization’s L&D strategy?
Concurrently, producing training videos lowers business expenses, democratizes education, and allows viewers to study at their own pace. However, the effectiveness of this medium is questionable because poorly made video training materials are dull and uninteresting.
So, you need to make sure to create an effective and high-quality training video that helps you get the desired results.
If you are looking to create impactful, high-quality training videos, then this training video production guide is all you need. We will be covering everything right from what is training videos, their benefits, and the process to create the best-in-class training videos. Let’s get started.
What is a training video?
A training video educates or informs viewers on specific skills, techniques, or knowledge. These instructional movies have become popular in a variety of contexts due to their ability to clearly and captivatingly communicate challenging concepts.
In the business environment, they are used for employee onboarding, job skill training, explaining company regulations, customer onboarding, product manuals, and so on. Think of training films as interactive visual guides that take you through new topics or skills.
Plus, their interactive and accessible nature allows you to revisit and absorb the material at your own pace, making them an essential resource for modern education and professional development.
Benefits of creating training videos
Now, while you are aware of the what, it’s time to get to know about the why of training videos:
1. Higher engagement and easier information consumption
Humans recall content better when accompanied by pictures than when it is only audio. This is probably because images are processed by our brains 60,000 times more quickly than words.
Furthermore, even while face-to-face training might be a fantastic experience, it does not give viewers the option to fast-forward or rewatch any parts they do not immediately understand. This is where training videos can help. It allows employees to learn more effectively and get training at any time and from any location.
2. Cost savings in training
The cost of training videos is significantly lower than that of conventional training methods. You know, as per Microsoft’s case study – introducing an internal video portal lowered the cost of learning and development by over 95% when compared to classroom instruction. That’s a decrease from $320 to $17 per individual.
And, with training videos – companies can significantly reduce these cost percentages while still ensuring the same if not better results with the training videos. Just make sure to create the targeted and high-quality videos.
3. Simplified maintenance
Maintaining training videos, whether through editing or updating content, has traditionally been a time-intensive and resource-heavy process. Each update often required revisiting scripts, re-recording sections, and investing significant effort to ensure the video aligns with the latest information or standards.
However, with the right AI video production platform, it becomes remarkably simpler and more efficient. These platforms help businesses to grow and to quickly update existing video content, seamlessly modify visuals, and add new information without needing to start from scratch.
Additional Read:
2D Animation Pipeline: A Detailed Guide
Steps for creating a training video
Step 1: Define the topic and objectives of the video
Before creating a training video, you need to decide on the right topic and the end objectives of the video. You need to understand what your employees want from you or where they are facing problems, so you can choose the right topic and goals you are looking to achieve from that video.
It could be faster onboarding, solving confusion, ensuring better customer satisfaction, or anything else. But, whatever that is – decide it right from the start. It helps you curate content that aligns with your broader objectives.
To establish the proper aims and objectives, think about the following questions:
- Why do you wish to create this video?
- Who is your target audience?
- What do you want the viewers to gain from the video?
When you have the answers to these questions, it’s time to move on to the next step.
Step 2: Choose the right type of training video
Based on your training video topic, and objectives, choosing the right type of training video is quite important. Consider your audience’s preferences, the complexity of the topic, and your learning goals to pick a format that delivers the best results.
Here are some different types of training videos and which ones you should choose:
- Explainer Videos: Perfect for introducing a concept or providing an overview. Use them when your goal is to simplify complex topics or give a quick understanding.
- How-To Videos (Tutorials): Ideal for step-by-step demonstrations. Great for teaching processes, tools, or specific skills, such as using software or assembling products.
- Animated Videos: Best for visualizing abstract concepts, statistics, or technical details. Use when you need engaging, versatile visuals that simplify complex ideas.
- Interactive Videos: Perfect for hands-on learning with built-in quizzes, clickable elements, and other gamification components. Use these when learner engagement and participation are key objectives.
- Instructor-Led Videos: Mimic a classroom setting. Use when a subject-matter expert’s detailed guidance or personal interaction is necessary.
- Screen Capture Videos: Great for software training or explaining digital workflows through screen recording videos. They allow learners to see on-screen actions as you narrate.
Step 3: Write a training video script and create a storyboard
The next step in creating an effective training video is creating a stellar video script. You need to write out how you’re going to explain and discuss each one. While creating a script, keep in mind the target audience you are catering to and go on accordingly.
After creating a script – it’s now time to put on a director’s hat to curate a storyboard. What pictures will go along with all those words? If you’re creating a hands-on instructional video, it might simply be footage of you demonstrating the approach or process you’re talking about.
However, if the process requires digital work, you may need to employ a screen recording device. Will there be quizzes or interactive video components? How will they feel and look? A storyboard allows you to go through all of this so you can make decisions and locate resources before beginning the recording process.
Step 4: Create the training video in an AI Video Maker
After you have created your script and storyboard – it’s now time to leverage the power of high-quality AI video production platform. It helps you simplify the video production process significantly.
Select a template for a training video
When making your own training video, the design process takes a significant amount of time, particularly if you have no prior design knowledge. Video templates greatly expedite the process and remove the requirement for design expertise.
Paste your script into the video maker
Now, when you have the script, the AI tools, and the right template – all you need to do is paste your script in your chosen template – scene by scene. You can then generate voiceover as well followed by captions if you want to. If you paste the text into another language, the voiceover will be generated in that language.
Add an AI presenter
With some AI video production tools, you can even create an avatar that is a presenter with the narration in your training video. There’s no need for actors, subject-matter experts, or appearing on camera. You don’t need a camera at all to make a training video.
Step 5: Edit the video
After you are done with adding everything you want in your training video – right from captions and voiceover to avatars as digital presenters – it’s time to get started with video editing.
Just to give you a little heads up – editing is quite lengthy and complex with so many elements. But, it is quite important too to make the video complete, interactive, and engaging. And, the good part is – AI video makes it a bit simpler.
Let’s understand how and what it can help you with.
- transitions
- animations
- text on screen
- screen recordings
- images
- videos
- Shapes
… and everything in between. It has everything showing – you just need to see what you want in your video and click generate.
Ta-da. It’s done. Download the file or maybe share it using your link.
To Conclude
Creating training videos(as we have discussed) is among the most effective type of training for your employees and customers as well. The attention spans are getting shorter and viewers are also looking to get more value in less time.
So, it is recommended to keep it that way – short, engaging, valuable and interactive. And, there is no better way to do this than choosing the best AI video production platform.
For that, we have listed enter guide to how to create training video -step by step with an AI tool. You just need to choose the right tool. And, there are so many available right now. Make sure to research well and make a choice.
On the other hand, if you think an AI tool might not be right for you – you can always connect with a team of professionals who can handle all the heavy lifting. While you are looking for one, connect with us at Krisha Studio. We have a team of designers, video editors, animators, writers, etc who can help you with best-in-class video production services.
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